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Media Release

FOR IMMEDIATE RELEASE

Gentec International

90 Royal Crest Court, Markham, Ontario, Canada L3R 9X6

Tel: 905-513-7733 | Fax: 905-513-7740 | E-mail: [email protected] | Website: www.gentec-intl.com

TOGETHER WE ACHIEVE THE EXTRAORDINARY

™

FEBRUARY 21, 2013

New DP3 Merrill is the latest compact camera from

Sigma incorporating the 46-megapixel Foveon X3 direct

image sensor.

Gentec International is pleased to announce the next generation of Sigma’s high image quality compact digital

cameras: the new DP3 Merrill. Equipped with the Foveon X3 image sensor, the DP3 Merrill ensures outstanding

resolution and natural rendering with rich gradation, as well as a three-dimensional feel.

Featuring a high-performance 50mm F2.8 lens (a focal range equivalent to 75mm on a 35mm SLR camera), the DP3

Merrill offers incredibly high levels of optical performance and is capable of capturing every detail of the subject.

This state-of-the-art lens also offers enhanced macro functionality.

Sigma’s DP3 Merrill completes their series of compact cameras by covering the mid-telephoto and macro ranges of

photography. The DP1 Merrill is designed for wide angle images, the DP2 Merrill covers the standard range, while

the DP3 Merrill rounds out the series with a camera for all shooting situations.

Available in March, the Sigma DP3 Merrill has a suggested retail price of $1099.95.

FEATURES

1. 46 megapixel, 23.5 × 15.7 mm full-colour Foveon X3 Merrill sensor

The 23.5 × 15.7 mm full-colour Foveon X3 direct image sensor featured in the DP3 Merrill incorporates 46 effective

megapixels (4,800 × 3,200 × 3 layers) and 44 recording megapixels (4,704 × 3,136 × 3 layers). The Foveon X3

direct image sensor captures all primary RGB colors at each and every pixel location with 3 layers, ensuring the

capture of full and complete colour. Since colour moiré is not generated, the use of a low-pass ﬁlter is not required,

meaning light and colour are captured by the sensor with a three-dimensional feel.

2. Dual TRUE II image processing engine

The dual “TRUE (Three-layer Responsive Ultimate Engine) II” image processing engine dedicated to Foveon X3

direct image sensors improves the processing speed and overall quality of the ﬁnal image. By incorporating two

TRUE II processors, Sigma’s unique image-processing algorithm provides high-resolution power and reproduces

high-deﬁnition images with richly graduated tones, as well as a three-dimensional feel.

3. Exclusively designed high-performance 50mm F2.8 lens

The high-performance 50mm F2.8 lens has the equivalent angle of view as 75mm on a 35mm lens, and it has been

1 2 3 4

Media Release 1
Gentec International 2

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Pagina 1 - Media Release

Media ReleaseFOR IMMEDIATE RELEASEGentec International90 Royal Crest Court, Markham, Ontario, Canada L3R 9X6Tel: 905-513-7733 | Fax: 905-51

Pagina 2 - Gentec International

Gentec International90 Royal Crest Court, Markham, Ontario, Canada L3R 9X6Tel: 905-513-7733 | Fax: 905-513-7740 | E-mail: info@ge

Pagina 3

Gentec International90 Royal Crest Court, Markham, Ontario, Canada L3R 9X6Tel: 905-513-7733 | Fax: 905-513-7740 | E-mail: info@ge

Pagina 4

Gentec International90 Royal Crest Court, Markham, Ontario, Canada L3R 9X6Tel: 905-513-7733 | Fax: 905-513-7740 | E-mail: info@ge

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